$1 million in funding
for security initiatives each year
$382k raised
to support Ukrainian Jews
120+ Columbus kids
sent to overnight Jewish summer camp
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Brand Assets

JewishColumbus Brand Book

The identity of JewishColumbus is much more than just a logo. It defines how those around us view both the JewishColumbus’ and our community. And to ensure its success and maintain its long-term presence, consistency is crucial.

This manual provides a series of easy-to-follow guidelines to keep the look and feel of the identity consistent.

Adherence to these standards will help build our strong continental brand.

JewishColumbus Brand Book

Logos

Our logo has three size variations to optimize its use in diverse spaces. All variations are correct and should be applied based on what makes the most sense for the given space.

When in a dual logo lock-up, or when multiple logos are in use, only the JewishColumbus portion of our logo should be used. These reduces the busyness of multiple design elements. 

In this case, the blue and black color version can used unless on a dark background; in which case the reversed-out version should be used. 

Typography

Acumin Font

Light, Regular, Semi-Bold, Bold; all fonts may be used in italics. Acumin is a versatile sans-serif typeface family intended for headlines and body text.

Source Serif Pro Font

Regular, Semi-Bold; all fonts may be used in italics. This font is elegant and extremely readable. Paring well with Acumin, it can often be used to highlight and emphasize copy, as well as caption photographs.

Color Palette

PowerPoint/Slide Deck Template

This PowerPoint template can be used as a slide deck for all things JewishColumbus. The gradient is part of the 2024-2025 branding and any additional pages should fit the feel of the already created pages. 

Template